Ngokusekelwe ezindleleni zokuthuthukiswa kwemboni yephepha eminyakeni yamuva nje, kunikezwe umbono olandelayo ngamathemba okuthuthukiswa kwemboni yephepha ngo-2024:
1, Ukwandisa njalo amandla okukhiqiza kanye nokugcina inzuzo yamabhizinisi
Ngokuqhubeka kokusimama komnotho, isidingo semikhiqizo emikhulu yephepha efana nekhadibhodi lokupakisha kanye nephepha lamasiko sisekelwe kakhulu. Amabhizinisi aholayo andisa kakhulu amandla awo okukhiqiza futhi ahlanganisa isikhundla sawo emakethe ngokuhlanganiswa nokuthengwa, amafektri amasha, nezinye izindlela. Kulindeleke ukuthi lo mkhuba uqhubeke ngo-2024.
2. Ukwehla kwamanani e-pulp kukhulula ingcindezi yezindleko ezinkampanini zephepha ezingaphansi kwamanzi
Nakuba intengo ye-pulp yehlile, isalokhu isezingeni eliphezulu kakhulu iyonke. Kodwa-ke, ukwehla kwamanani kagesi kanye negesi yemvelo kukhiphe ingcindezi ethile yezindleko ezinkampanini zephepha, kwandise izinzuzo zazo futhi kwagcina amazinga enzuzo azinzile.
3、 Ukukhuthaza Ukuguqulwa Okusha "Kokukhiqiza Okuluhlaza Nokuhlakanipha" ngokusebenzisa Ukwakhiwa Kweziteshi
Ngokuthuthuka okusheshayo kweziteshi ze-e-commerce, ukukhiqiza okuhlakaniphile kanye nokupakisha okuluhlaza kuzoba yiziqondiso ezintsha zokusungula ubuchwepheshe kanye nokuguqulwa kwamabhizinisi ephepha. Eminyakeni yamuva nje, ngokuthuthuka okuqhubekayo kwezindinganiso zemvelo, izidingo zemvelo ezifana nezindinganiso zokukhishwa kwegesi ziye zabangela ukuqedwa kwamandla okukhiqiza asephelelwe yisikhathi embonini, okusiza ukuhlanganisa ukusinda kwalabo abanamandla embonini. Lokhu akusizi nje kuphela izinkampani ukuthuthukisa ukuncintisana kwazo, kodwa futhi kuqhuba ukuguqulwa okuluhlaza embonini yonke.
Sekukonke, intuthuko ezinzile yemboni ye-pulp nephepha ngo-2023 ibeke isisekelo sokukhula kwayo ngo-2024. Kulindeleke ukuthi izinkampani zephepha zizobhekana nezinselele eziningi namathuba onyaka omusha. Ngakho-ke, izinkampani zephepha zisadinga ukuqapha eduze ukuguquguquka kwamanani ezinto zokusetshenziswa njenge-pulp, kanye nezici ezingaqinisekile njengezinqubomgomo zemvelo, ngenkathi kuqiniswa ukusungulwa kobuchwepheshe kanye nokuhlanganiswa kwezinsiza ukubhekana nezinselele zesikhathi esizayo nokusebenzisa amathuba. Unyaka omusha, isiqalo esisha, okulandela ukuthambekela kwentuthuko eluhlaza, u-2024 uzoba unyaka obalulekile ekuguqulweni kwemboni yephepha.
Isikhathi sokuthunyelwe: Jan-12-2024